About Us | The Boss Agency Co. | SEO, GEO & AI Marketing Agency
About Us

Built by a Business Owner,
for Business Owners.

The Boss Agency Co. was born from a simple problem: finding marketing help you can actually trust. So we became that help.

Diane Agudelo - Founder of The Boss Agency Co.
Diane Agudelo
Founder, The Boss Agency Co.
Tampa, FL
Our Story

Meet Diane Agudelo,
Founder of The Boss Agency Co.

Diane Agudelo speaking and teaching business owners

Diane started in logistics, then spent 13 years in biotech sales, where she learned that the best sales come from helping people. While still in corporate, she opened Dulce Cafe and Bakery in Tampa, and it taught her a lesson: a business should give you freedom, not take it away.

Years of stress took a toll, so she studied life coaching, nutrition and wellness to heal herself, and in 2019 launched her own coaching business. When COVID moved everything online, she mastered social media by becoming an influencer herself.

As an immigrant from Colombia, she once feared public speaking because of her accent. Toastmasters helped her turn it into one of her strengths.

She kept seeing business owners overpay freelancers who didn't deliver, and she had lived it too. So she built The Boss Agency Co., an in-house team of designers, SEO specialists and web developers.

In April 2024, a Multiple Sclerosis relapse took away her ability to walk and speak clearly for a time. Her 16-year-old son reminded her the agency was her legacy. She came back with one rule: never again sacrifice her health for the business. That's why she built a team she trusts, and why we help business owners grow without burning out.

Helping businesses grow since 2020
Monthly marketing class at Tampa's Entrepreneur Center
Marketing Director at Action Zone
Our Mission

Growth That Supports Your Life,
Not One That Consumes It.

Our mission is to give business owners a marketing team they can trust, so they can focus on running their business and living their life.

Integrity First

We only recommend what we use and practice ourselves.

Excellence, Always

Every project is done right, never halfway.

Education for All

We share real knowledge with our community, for free.

Always Innovating

We stay ahead on AI and marketing so you don't have to.

Our Toolkit

The Tools We Use
and Recommend

These are the platforms we use every day to grow our clients' businesses. If you're building your own marketing, start here.

GoHighLevel Logo

GoHighLevel

Your CRM, funnels, emails and automations in one place.

HoneyBook Logo

HoneyBook

Proposals, contracts and payments made simple.

Google Workspace Logo

Google Workspace

Professional email, docs and storage for your team.

HeyGen Logo

HeyGen

Create videos with an AI avatar, no camera needed.

ManyChat Logo

ManyChat

Reply to comments and DMs on Instagram automatically.

ChatGPT Logo

ChatGPT

Your AI assistant for ideas, copy and planning.

Claude Logo

Claude

AI that helps you write, research and think through your business.

Some of these are affiliate links. We only recommend tools we use ourselves.

Ready to Write Your
Success Story?

Let's talk about where your business is today and where you want it to go.